WHERE LEGACIES ARE MADE

Designed to Last.
Built to Lead.

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We are a luxury branding studio for heritage brands and ambitious founders.

Signature Project

Luxe Flowers Brand Identity • Strategy • Packaging • Creative Direction • Social Media

Close-up of an ornate gold and black decorative element, possibly part of a frame or intricate BCLR Divider design.

SECTORS WE SERVE

The Pillars Of Heritage

Our design studio partners with clients across these sectors.

I

Hospitality & Hotels

Boutique hotels, private estates, and members' clubs where the experience begins long before arrival.

II

Occasions & Ceremonies

Florists, wedding planners, and event creators whose artistry deserves an identity to match.

III

Fashion & Retail

Clothing houses, jewellers, and retailers where every surface is an opportunity to be remembered.

IV

Private Transport

Aviation, yachting, and automotive services where distinction is expected, not requested.

Decorative gold and black ornate BCLR border with a black horizontal line on top and bottom.

THE BCLR STANDARD

A Mandate For Excellence

As a luxury design studio in the UK, we uphold the highest standards of craft and visual distinction.

01

Elevating First Impressions

Our Founders craft visual identities with a focused, confident presence that reflects the luxurious standard your brand deserves.

02

Strengthening Brand Presence

Every touchpoint, digital and printed, is designed to reinforce your luxury positioning with meticulous attention to craft.

03

Coherence of Identity

Through unified luxury design across identity, website and collateral, we eliminate visual inconsistencies that erode trust and dilute your brand's perception.

What We Do

Our Services

Defining distinctive positioning through branding, digital, and print.

Digital Presence

Digital experiences that bring the trust you create in person into a calm, confident online presence.

Bespoke Website Design
Strategic Digital Direction
User Experience Design
Narrative & Content Strategy

Brand Identity

Comprehensive brand development that supports true luxury positioning and earns client confidence.

Logo Suite (Variations)
Brand Patterns & Assets
Typographic Systems
Colour Suites
Brand Guidelines & Book

Print & Collateral

Sophisticated print materials that make your brand feel luxurious, memorable and worth keeping.

Business Stationery
Promotional Collateral
Packaging Presentation
Editorial Design

Partner With BCLR

WHO WE ARE

The Founders

Beth Clawson

Leon Reeve

"We believe that exceptional design should be both timeless and progressive, creating brands that are designed to endure."

Our founders bring a discerning, contemporary perspective to luxury design. We understand that true branding does not chase trends; it creates an enduring presence and a quiet authority that continues to resonate long after the first impression.

Based in the UK, we work with clients who appreciate the finer details and understand the value of thoughtful, sophisticated design.

Consult With A Specialist

Client Testimonial

“ I was amazed at their creativity, they always responded promptly, and they were open to feedback. A privilege, and an eye opener into what two young talented people can produce.”

Tina Robinson | Founder of Our Only World

The 15-Point Legacy Assessment

Receive our exclusive brand assessment and uncover where your brand stands, and how it can resonate for generations.

Latest Insights

Featured

Nov 10, 2025

THE ENDURING POWER OF HERITAGE BRANDING: HOW LUXURY BRANDS BUILDS LEGACIES THAT OUTLAST TRENDS